How a small start up Zepto is competing with big players in the online grocery market

There is a problem with the most ecommerce start up company of India. They have dis-loyal customers. It means general public download both Amazon and Flipkart or Swiggy and Zomato. They only order from where they get higher discount. Same situation is in the online grocery market which was dominated by Grofers, Swiggymart, Bigbasket and … Read more

The business strategy of Casify by which it earns from its competitors

Casify is an unique company which earn money from its competitors like Amazon and Flipkart. In this article we will be discussing how this company earn and what are their business model to sustain in the highly competitive market. Business of Casify Casify is a reverse ecommerce platform. It simply means to sell the products … Read more

How a small reselling application Meesho become 30 k crore business company


There is a famous line in business industry, “Fortune lies in the bottom of the pyramid.” This line perfectly goes for the “Meesho”. This reselling app now have net worth more than 30,000 crore rupees. In this article we will find how this company reach such heights. Founder Vidit Aatrey and Sanjeev Barnwal, these two … Read more